Definition - A word's literal meaning.

1. As opposed to connotation, which is the additional ideas and feelings that the word evokes.

Example -
The name Hiroshima denotes a city in Japan; it connotes much more.

Etymology -
The word derives from the Latin de, completely + notare, to mark.

Oxford English Dictionary -
Its first citation in this sense is from 1614:
"Time hath brought the word knave to a denotation of ill qualities."
(Selden Titles Hon. 341 )

Please comment