nice-nellyism
Definition - Excessive prudishness in speech.

Notes:
1. Language that is marked by the excessive use of euphemism used to be called nice-nelly language.

Example -
She fainted when I asked her if she wanted some chicken breast.

Etymology -
The term derives from the name Nice Nelly, which in the 1930s denoted the stereotypical prudish woman. Both the term and prudishness itself have become obsolete.

Oxford English Dictionary -
The term's first citation is from 1936:
"Perhaps, it is true, as charged that the British press is displaying a brand of Nice Nellyism in refusing to mention the subject [sc. the divorce of Mrs Simpson, later Duchess of Windsor]."
(New Republic 28 Oct. 337/1 )



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